Seasonal wholesale
Easter Sweets Wholesale — Maamoul Season, Canada-Wide
Easter is ma'amoul's least-recognized season in most retail planning, but Lebanese, Syrian, Palestinian and Egyptian Christian households across Canada bake and buy the same date- and nut-filled cookie for Easter that sells at Eid — which makes it a real, distinct wholesale window rather than a niche the trade can skip.
It's also a wider window than most retailers expect: Western and Orthodox Easter follow different calendars and can land anywhere from the same weekend to more than a month apart, depending on the year, which stretches a Levantine Easter sweets program well beyond a single Sunday.
من الرفوف From the shelves
الشام · Jordan · Damascus origin — Hamdan for Foods
Ma'amoul Ajweh Sweetsمعمول عجوة
400g (Item #61301) · 650g (Item #61304)
الشام · Jordan · Damascus origin — Hamdan for Foods
Ma'amoul Date With Cardamomمعمول التمر بالهيل
20 PCS (Item #61202)
الشام · Jordan · Damascus origin — Hamdan for Foods
Ghraybeh Sweetsغريبة
330g (Item #61401) · 500g (Item #61404)
الشام · Jordan · Damascus origin — Hamdan for Foods
Baklava Mix Sweetsحلويات عربية مشكلة
700g (Item #61701) · 450g (Item #61702)
الشام · Jordan · Damascus origin — Hamdan for Foods
Sesame Breadsticksكعك الشام بالسمسم
300 g carton (Item #61102)
الشام · Jordan · Damascus origin — Hamdan for Foods
Thyme Breadsticksكعك الشام بالزعتر
Carton (Item #61104) · Plastic bag (Item #61110)
الشام · Jordan · Damascus origin — Hamdan for Foods
Nigella Sativa Breadsticksكعك الشام بحبة البركة
Carton (Item #61105) · Plastic bag (Item #61111)
الشام · Jordan · Damascus origin — Hamdan for Foods
Classic Breadsticksكعك الشام كلاسيك
Carton (Item #61103) · Plastic bag (Item #61109)
Formats & case sizes
| Product | Case format |
|---|---|
| Ma'amoul Ajweh Sweets | 12 x 400 g per case (650 g format also available) |
| Ma'amoul Date With Cardamom | 12 boxes x 20 pcs (300 g) per case |
| Ghraybeh Sweets | 12 x 330 g per case (500 g format also available) |
Why Easter is ma'amoul's other season
Ma'amoul is usually filed under Eid, but it's equally an Easter and Christmas cookie in Levantine Christian homes — the same recipe and case formats, sold against a different calendar. A GTA or wider Canadian shelf serving this market benefits from treating Easter as its own planned season rather than an afterthought squeezed into a generic spring display.
Two Easter dates, further apart than Christmas
Western churches calculate Easter on the Gregorian calendar; Orthodox churches — a substantial share of the Levantine Christian community — use the Julian calendar along with a rule tying Easter to the Jewish Passover, which means the gap between the two dates varies year to year and can run anywhere from the same weekend to well over a month. Unlike Christmas's roughly fixed thirteen-day gap, an Easter stocking window has to be checked against the specific year rather than assumed on a fixed interval.
The ma'amoul range for an Easter shelf
Ma'amoul Ajweh Sweets, Ma'amoul Date With Cardamom and Ghraybeh Sweets form a solid Easter set — two date-filled ma'amoul formats and a shortbread option, all shelf-stable and case-packed the same way they are for Eid and Christmas.
Ordering ahead of a movable date
Because Easter's date moves and the Western/Orthodox gap varies by year, confirm the specific dates for the year you're stocking against before setting a delivery deadline. Seasonal ma'amoul orders move through the same longer supply chain as Ramadan and Eid stock, and ma'amoul's full three-peak selling pattern is worth reading if you're planning a year-round calendar rather than a single season.
Buying questions, answered
Is ma'amoul really an Easter item, not just an Eid one?
Yes — Lebanese, Syrian, Palestinian and Egyptian Christian households bake and buy ma'amoul for Easter using the same date- and nut-filled recipe sold at Eid.
Why do Western and Orthodox Easter fall on different dates?
They're calculated on different calendars — Gregorian for Western churches, Julian plus a Passover-linked rule for Orthodox churches — so the gap between the two varies by year, from the same weekend to over a month apart.
What ma'amoul products should I stock for Easter?
Ma'amoul Ajweh, Ma'amoul Date With Cardamom and Ghraybeh cover the core range most Canadian Levantine grocery shelves reach for at Easter.
How far ahead should I order for Easter?
Ahead of the specific date for that year, once confirmed — seasonal ma'amoul orders move through a longer supply chain than a routine reorder.